Kérastase Couture Styling L'incroyable Blowdry is a styling lotion for heat treatment of hair. L'Incroyable Blowdry styling lotion for thermal treatment of hair ensures long-lasting fixation of the hairstyle with a completely natural feeling. The miracle lotion allows you to transform hairstyles again and again, thanks to its unique SRS® technology with shape memory. It guarantees hair flexibility and movement. Protects against frizz for up to 96 hours. Provides thermal protection up to 230 °C. SRS® technology uses microparticles of beeswax that are sensitive to heat. It melts when heated and solidifies its shape when cooled. It creates a strong bond between individual hair fibers, but without unwanted stiffness. This technology is activated at 150°C and allows endless shaping of new hairstyles. The flexible polymers contained allow the hair to move naturally without breaking.

Composition:

SRS® with beeswax – defines, firms
elastic polymers - allow flexibility and long-term strengthening

Usage:

1. Apply to damp, towel-dried hair before heat treatment.
2. Further adjustments to the hairstyle can be made repeatedly without the need to reapply the lotion.
Do not apply to dry hair!

150 ml