MOCHA BROWN

L'Oréal Professionnel Inoa Permanent Hair Dye 60g now has a new formula with better results. This ammonia-free hair color offers a permanent coloring solution with optimal results and great comfort. Indeed, this new formula has some characteristics that differ from the old one. First of all, the composition is vegan, without ingredients of animal origin. Second, it's a liquid formula, so it's quicker and easier to apply and lengthen, as well as blend and rinse. Third, this new formula offers 48% more shine than the previous one. Finally, it presents a more sustainable image with a tube made from 95% recycled aluminium. At the same time, this formula is characterized by an exclusive patent ODS (Oil Delivery System) with 60% oil, which guarantees impressive color, shine and comfort of the scalp.

Equally important, this hair color lightens hair up to three levels and provides 100% coverage of gray hair. This hair color always delivers a professional result and guarantees long-lasting color with healthier looking hair.

Characteristics:

Color 1
Permanent hair color
Covers 100% of gray hair
Ammonia-free and formulated without additives of animal origin
Offers increased shine
Provides optimal scalp comfort
Quick and easy application, mixing and rinsing

Usage:

This product was developed for professional use only and should not be used at home. Mix the permanent hair color with the appropriate developer depending on your hair condition and preferred technique. Use a 1:1 ratio. Apply to the hair, adapting the technique to the desired results. Leave to act according to the instructions. Then rinse thoroughly. Finally, wash twice with L'Oréal Professionnel Série Expert Metal Detox Shampoo or L'Oréal Professionnel Inoa Post Shampoo.

60g